AdTheorent: Funding, Investors & Team (Sep 2026)
AdTheorent is a provider of predictive digital advertising technology and solutions for brands and agencies. The Company leverages Big Data and its proprietary machine learning technology, as well as cross-environment mapping to predictively connect advertisers with their optimal audiences, at scale. Barometric®, AdTheorent’s cross-channel attribution SaaS solution, maps disparate user IDs across numerous devices and environments to a single user, allowing brands to accurately track user engagement and path to purchase.
AdTheorent has raised $122M across 1 funding round on record, the most recent a Post-IPO Equity of $122M announced in Dec 2021.
That round is above the $5.0M median round size for Advertising companies tracked on FundedIQ over the last two years.
AdTheorent Company Profile and Key Stats
Latest funding round on record: Dec 2021.
AdTheorent Funding Rounds
AdTheorent Founders and Leadership Team
Contact details for the AdTheorent team: 1 of 1 has an email address on file.
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AdTheorent's latest round of $122M is above the median round in Advertising. Medians cover the last 24 months of disclosed rounds.
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AdTheorent Funding FAQs
What does AdTheorent do?
AdTheorent is a provider of predictive digital advertising technology and solutions for brands and agencies. The Company leverages Big Data and its proprietary machine learning technology, as well as cross-environment mapping to predictively connect advertisers with their optimal audiences, at scale. Barometric®, AdTheorent’s cross-channel attribution SaaS solution, maps disparate user IDs across numerous devices and environments to a single user, allowing brands to accurately track user engagement and path to purchase.
How much funding has AdTheorent raised?
AdTheorent has raised $122M across 1 round on record. The most recent is a Post-IPO Equity of $122M announced in Dec 2021.
When did AdTheorent last raise funding?
AdTheorent's most recent funding round on record is a Post-IPO Equity of $122M, announced in Dec 2021.
Who is the CEO of AdTheorent?
Anthony Iacovone is listed as CEO at AdTheorent.
Where is AdTheorent headquartered?
AdTheorent is based in New York, United States.
How many employees does AdTheorent have?
AdTheorent is in the 251-500 employee band.
How does AdTheorent's funding compare to other Advertising startups?
AdTheorent's latest round of $122M is above the $5.0M median round size for Advertising companies on FundedIQ across 810 tracked companies over the last two years.
About FundedIQ's AdTheorent Funding Data
FundedIQ tracks announced funding rounds and refreshes this profile every week. Round dates, stages and amounts are normalised to a single format, converted to US dollars, and de-duplicated: two records of the same round announced days apart are merged, and two genuinely different rounds are kept apart on the amounts they disclose. Amounts shown are the disclosed figures only — a round announced without a number is listed and excluded from the total rather than estimated.
Employee counts are reported bands, not exact headcounts. Founder and executive names carry the job title on record. Anything we do not hold for AdTheorent is left off this page rather than filled in.
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