FundedIQ
Advertising

Bidnamic: Funding, Investors & Team (Sep 2026)

Bidnamic is a marketing technology platform that helps retailers unlock the full potential of Google Shopping. Our platform helps retailers to outrank competitors, increasing revenue and market share – in short, it gives you an “unfair advantage” on Google Shopping. Bidnamic achieves this by applying machine learning to profile every single product SKU in your catalogue, predicting its optimal bid value algorithmically. Real-time performance analysis and high-frequency bid management increase the efficiency of your ad spend, decrease costs per acquired customer, and enables the full revenue potential of every product.

bidnamic.com LinkedIn Leeds, United Kingdom 101-250 employees
Advertising Machine Learning Marketing Marketing Automation
Total raised
$5.0M
Rounds
1
Latest
Series A
May 2022

Bidnamic has raised $5.0M across 1 funding round on record, the most recent a Series A of $5.0M announced in May 2022.

That round is in line with the $5.0M median round size for Advertising companies tracked on FundedIQ over the last two years.

Bidnamic Company Profile and Key Stats

Total funding raised
$5.0M
across 1 round on record
Funding rounds on record
1
Latest funding round
Series A
$5.0M in May 2022
Employees
101-250
reported band
Headquarters
Leeds, United Kingdom

Latest funding round on record: May 2022.

Bidnamic Funding Rounds

Date
Round
Amount
Series A
$5.0M

Bidnamic Founders and Leadership Team

Name
Role
Contact
Liam Patterson
CEO
Locked

Contact details for the Bidnamic team: 1 of 1 has an email address on file.

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Bidnamic Funding Compared to Other Advertising Startups

Segment
Companies
Median round
810
$5.0M
5,273
$4.0M
8,352
$15M

Bidnamic's latest round of $5.0M is in line with the median round in Advertising. Medians cover the last 24 months of disclosed rounds.

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Bidnamic Funding FAQs

What does Bidnamic do?

Bidnamic is a marketing technology platform that helps retailers unlock the full potential of Google Shopping. Our platform helps retailers to outrank competitors, increasing revenue and market share – in short, it gives you an “unfair advantage” on Google Shopping. Bidnamic achieves this by applying machine learning to profile every single product SKU in your catalogue, predicting its optimal bid value algorithmically. Real-time performance analysis and high-frequency bid management increase the efficiency of your ad spend, decrease costs per acquired customer, and enables the full revenue potential of every product.

How much funding has Bidnamic raised?

Bidnamic has raised $5.0M across 1 round on record. The most recent is a Series A of $5.0M announced in May 2022.

When did Bidnamic last raise funding?

Bidnamic's most recent funding round on record is a Series A of $5.0M, announced in May 2022.

Who is the CEO of Bidnamic?

Liam Patterson is listed as CEO at Bidnamic.

Where is Bidnamic headquartered?

Bidnamic is based in Leeds, United Kingdom.

How many employees does Bidnamic have?

Bidnamic is in the 101-250 employee band.

How does Bidnamic's funding compare to other Advertising startups?

Bidnamic's latest round of $5.0M is in line with the $5.0M median round size for Advertising companies on FundedIQ across 810 tracked companies over the last two years.

About FundedIQ's Bidnamic Funding Data

FundedIQ tracks announced funding rounds and refreshes this profile every week. Round dates, stages and amounts are normalised to a single format, converted to US dollars, and de-duplicated: two records of the same round announced days apart are merged, and two genuinely different rounds are kept apart on the amounts they disclose. Amounts shown are the disclosed figures only — a round announced without a number is listed and excluded from the total rather than estimated.

Employee counts are reported bands, not exact headcounts. Founder and executive names carry the job title on record. Anything we do not hold for Bidnamic is left off this page rather than filled in.

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