Bobbie: Funding, Investors & Team (Oct 2026)
Bobbie is a baby formula delivery startup that sells direct-to-consumer and offers a subscription service to parents across the US. It exists to build a parenting culture of confidence, not a comparison, where every parent is supported in the feeding choice that is right for them and their baby. Bobbie is co-founded by Laura Modi and Sarah Hardy in 2018 and is based in San Francisco, California.
Bobbie has raised $114M across 3 funding rounds on record, the most recent a Series C of $70.0M announced in Jul 2023.
That round is above the $3.6M median round size for Commerce and Shopping companies tracked on FundedIQ over the last two years.
Bobbie Company Profile and Key Stats
Latest funding round on record: Jul 2023.
Bobbie Funding Rounds
Bobbie raised $15.0M in an undisclosed round announced in Jun 2021.
8 months later, an undisclosed round of $28.6M was announced in Feb 2022.
1.4 years later, a Series C of $70.0M was announced in Jul 2023.
Bobbie Founders and Leadership Team
Contact details for the Bobbie team: 1 of 1 has an email address on file.
Start 14-day free trial →Bobbie Funding Compared to Other Commerce and Shopping Startups
Bobbie's latest round of $70.0M is above the median round in Commerce and Shopping. Medians cover the last 24 months of disclosed rounds.
Funded Startups Like Bobbie in Commerce and Shopping and San Francisco
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Bobbie Funding FAQs
What does Bobbie do?
Bobbie is a baby formula delivery startup that sells direct-to-consumer and offers a subscription service to parents across the US. It exists to build a parenting culture of confidence, not a comparison, where every parent is supported in the feeding choice that is right for them and their baby. Bobbie is co-founded by Laura Modi and Sarah Hardy in 2018 and is based in San Francisco, California.
How much funding has Bobbie raised?
Bobbie has raised $114M across 3 rounds on record. The most recent is a Series C of $70.0M announced in Jul 2023.
When did Bobbie last raise funding?
Bobbie's most recent funding round on record is a Series C of $70.0M, announced in Jul 2023.
Who is the CEO of Bobbie?
Laura Modi is listed as CEO at Bobbie.
Where is Bobbie headquartered?
Bobbie is based in San Francisco, California, United States.
How many employees does Bobbie have?
Bobbie is in the 51-100 employee band.
How does Bobbie's funding compare to other Commerce and Shopping startups?
Bobbie's latest round of $70.0M is above the $3.6M median round size for Commerce and Shopping companies on FundedIQ across 3,501 tracked companies over the last two years.
About FundedIQ's Bobbie Funding Data
FundedIQ tracks announced funding rounds and refreshes this profile every week. Round dates, stages and amounts are normalised to a single format, converted to US dollars, and de-duplicated: two records of the same round announced days apart are merged, and two genuinely different rounds are kept apart on the amounts they disclose. Amounts shown are the disclosed figures only — a round announced without a number is listed and excluded from the total rather than estimated.
Employee counts are reported bands, not exact headcounts. Founder and executive names carry the job title on record. Anything we do not hold for Bobbie is left off this page rather than filled in.
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