Funded Commerce and Shopping Startups in Chile
The 15 most recent funded commerce and shopping startups in Chile span a five-year window from Justo's $2M round in December 2020 through Reite's $700K See…
The 15 most recent funded commerce and shopping startups in Chile span a five-year window from Justo's $2M round in December 2020 through Reite's $700K Seed in July 2025. Santiago, Region Metropolitana dominates: 13 of the 15 companies are headquartered there, with only Temuco-based GoFeels breaking the capital's hold on the segment.
Funding is overwhelmingly early-stage. Seed and Pre-Seed rounds account for seven of the labeled entries, and four more carry only a "Series Unknown" classification — signaling deals where structure was not publicly disclosed. The two largest rounds are outliers: Houm's $35M Series A (November 2021) and Elevva's $30M grant (May 2022). Strip those out and the median disclosed amount falls closer to $1M. The 2021–2022 period produced the densest activity in this slice, with nine rounds closing in roughly 18 months; 2023–2025 shows a slower cadence and generally smaller check sizes.
Most recent rounds
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Frequently asked
What are the largest disclosed rounds among these Chilean commerce and shopping startups?
Houm leads with a $35M Series A closed in November 2021, followed by Elevva's $30M grant in May 2022. Beyond those two outliers, disclosed round sizes drop sharply — Reversso, Checkeados, Ocular, and Mudango each raised $1M at the Seed stage, and Reite's $700K Seed in July 2025 is the most recent disclosed amount.
How concentrated is the geographic distribution across Chile?
Thirteen of the 15 companies are headquartered in Santiago, Region Metropolitana. GoFeels is the only company outside the capital region, based in Temuco, Araucania. Elevva lists Las Condes, which is itself within Region Metropolitana.
What funding stages appear most frequently in this segment?
Seed is the most common labeled stage, accounting for five rounds (Reite, Reversso, Checkeados, Ocular, Mudango). Four rounds are categorized as Series Unknown, two as Pre-Seed (GoFeels, Wibo), and one each as Series A (Houm) and Grant (Elevva). Two companies — Lomi and Justo — have no stage label recorded.
When was funding activity most concentrated in this dataset?
The heaviest cluster falls in 2021–2022, with nine of the 15 rounds closing within that window. Activity thinned in 2023 (four rounds, all below $450K) and further in 2024–2025, where FarmaLoop ($900K), Wift (undisclosed), and Reite ($700K) are the only entries.
Are there any pharmacy or health-adjacent commerce plays in this group?
FarmaLoop, which raised $900K in a Series Unknown round in June 2024, is the clearest health-adjacent commerce company in the dataset, with its name indicating a focus on pharmacy logistics or retail.
What is the most recent funding event in this segment?
Reite closed a $700K Seed round on July 1, 2025, making it the most recently funded company in this dataset. Before that, Wift raised an undisclosed Series Unknown round in January 2025.
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