Funded Commerce and Shopping Startups in Sweden
The 31 companies in this dataset span funding rounds from August 2020 through June 2025, with Stockholm accounting for roughly 18 of the 31 entries.
The 31 companies in this dataset span funding rounds from August 2020 through June 2025, with Stockholm accounting for roughly 18 of the 31 entries. The most recent close is Traxlo's $2M Seed in June 2025, followed by Fibbl's $3M Series Unknown in February 2025 and a cluster of 2024 rounds from Cerve ($4M Seed, Jönköping) and Swiftcourt ($2M Seed, Malmö).
Round sizes span a wide range. Voi's $115M Series D (December 2021) and Juni's $106M debt financing (June 2022) are the largest disclosed amounts in the set; Go North added $54M in January 2023 and Matsmart closed $28M in late 2021. At the early end, Streamify AB raised $390K at Seed and Lunch.co $600K at Pre-Seed. Four companies — Mecenat, DealGuru, Estrid, and Engcon — show undisclosed amounts.
Most recent rounds
31 shownRelated listings
Frequently asked
What are the largest disclosed rounds among these 31 companies?
Voi leads with a $115M Series D in December 2021, followed by Juni's $106M debt financing in June 2022 and Go North's $54M Series Unknown in January 2023. inRiver ($32M, November 2020) and Matsmart ($28M, November 2021) round out the top five by disclosed amount.
How concentrated is funding activity in Stockholm?
Roughly 18 of the 31 companies are headquartered in Stockholms Lan, most in Stockholm city itself. Skane Lan contributes four entries — Swiftcourt, Norban, and inRiver in Malmö, and DealGuru in Lund. Vastra Gotaland adds three, including Go North and Juni in Gothenburg.
What round stages appear most often in this segment?
Series Unknown is the most common label, covering 10 companies including Fibbl, Soundtrack Your Brand, Blinto, and Go North. Seed rounds account for six entries and Pre-Seed for three. Only one company — Depictai AB — has a disclosed Series A, and Voi is the sole Series D in the set.
How recent is the funding activity shown?
The two most recent rounds are Traxlo's $2M Seed (June 19, 2025) and Fibbl's $3M Series Unknown (February 26, 2025). The next cluster sits in 2024, spanning six companies across that year, including Cerve's $4M Seed in December and Swiftcourt's $2M Seed in January.
Are there funded companies outside Sweden's major cities in this dataset?
Yes — Cerve is based in Jönköping, Printler in Skellefteå, Blinto in Växjö, and Engcon in Strömsund. Blinto raised $11M and Cerve raised $4M, indicating that meaningful seed and growth rounds are not limited to Stockholm or Gothenburg.
Which round in this dataset used debt financing rather than equity?
Juni, based in Gothenburg, raised $106M via debt financing in June 2022 — the second-largest disclosed amount in the set and the only debt financing round among the 31 entries.
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