FundedIQ
Advertising

ID5: Funding, Investors & Team (Sep 2026)

ID5 was developed to enhance digital advertising for consumers, media companies, and advertisers, aiming to aid publishers in generating consistent revenue. ID5 offers a transparent, scalable, and privacy-compliant identity system for the advertising industry. Its tools enhance user identification and matching rates, offering a secure and consented user ID that replaces third-party cookies and MAIDs. This allows publishers to effectively monetize their audiences, advertisers to execute measurable campaigns, and platforms to optimize the value of data and inventory for their clients.

id5.io LinkedIn London, United Kingdom 51-100 employees
Advertising Information Technology Internet Marketing B2B B2C
Total raised
$20.0M
Rounds
1
Latest
Series B
Apr 2024

ID5 has raised $20.0M across 1 funding round on record, the most recent a Series B of $20.0M announced in Apr 2024.

That round is above the $5.0M median round size for Advertising companies tracked on FundedIQ over the last two years.

ID5 Company Profile and Key Stats

Total funding raised
$20.0M
across 1 round on record
Funding rounds on record
1
Latest funding round
Series B
$20.0M in Apr 2024
Employees
51-100
reported band
Headquarters
London, United Kingdom

Latest funding round on record: Apr 2024.

ID5 Funding Rounds

Date
Round
Amount
Series B
$20.0M

ID5 Founders and Leadership Team

Name
Role
Contact
Scott Menzer
Founder

No contact details are on record for this team yet.

ID5 Funding Compared to Other Advertising Startups

Segment
Companies
Median round
810
$5.0M
5,273
$4.0M
4,289
$30M

ID5's latest round of $20.0M is above the median round in Advertising. Medians cover the last 24 months of disclosed rounds.

Funded Startups Like ID5 in Advertising and London

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ID5 Funding FAQs

What does ID5 do?

ID5 was developed to enhance digital advertising for consumers, media companies, and advertisers, aiming to aid publishers in generating consistent revenue. ID5 offers a transparent, scalable, and privacy-compliant identity system for the advertising industry. Its tools enhance user identification and matching rates, offering a secure and consented user ID that replaces third-party cookies and MAIDs. This allows publishers to effectively monetize their audiences, advertisers to execute measurable campaigns, and platforms to optimize the value of data and inventory for their clients.

How much funding has ID5 raised?

ID5 has raised $20.0M across 1 round on record. The most recent is a Series B of $20.0M announced in Apr 2024.

When did ID5 last raise funding?

ID5's most recent funding round on record is a Series B of $20.0M, announced in Apr 2024.

Who founded ID5?

FundedIQ lists Scott Menzer (Founder) at ID5.

Where is ID5 headquartered?

ID5 is based in London, England, United Kingdom.

How many employees does ID5 have?

ID5 is in the 51-100 employee band.

How does ID5's funding compare to other Advertising startups?

ID5's latest round of $20.0M is above the $5.0M median round size for Advertising companies on FundedIQ across 810 tracked companies over the last two years.

About FundedIQ's ID5 Funding Data

FundedIQ tracks announced funding rounds and refreshes this profile every week. Round dates, stages and amounts are normalised to a single format, converted to US dollars, and de-duplicated: two records of the same round announced days apart are merged, and two genuinely different rounds are kept apart on the amounts they disclose. Amounts shown are the disclosed figures only — a round announced without a number is listed and excluded from the total rather than estimated.

Employee counts are reported bands, not exact headcounts. Founder and executive names carry the job title on record. Anything we do not hold for ID5 is left off this page rather than filled in.

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