FundedIQ
Financial Services

LiftForward: Funding, Investors & Team (Aug 2026)

LiftForward offers payment solutions for corporations to facilitate subscription services, membership programs, and Hardware as a Service. Their solutions include digital lead generation, point-of-sale software, white-labeled e-commerce platforms, inventory management, shipping, customer account management, and real-time customer analytics. LiftForward also provides financing for a complete end-to-end solution. Their Hardware as a Service is gaining popularity as a method for selling equipment and capital items. LiftForward's software and services are utilized by Microsoft for their Surface Membership program, which allows businesses to pay monthly fees for a package including equipment, software, warranties, training, and accessories.

www.liftforward.com LinkedIn New York, United States 11-50 employees
Financial Services Subscription Service B2B
Total raised
$30.0M
Rounds
1
Latest
Series C
Jun 2024

LiftForward has raised $30.0M across 1 funding round on record, the most recent a Series C of $30.0M announced in Jun 2024.

That round is above the $14M median round size for Financial Services companies tracked on FundedIQ over the last two years.

LiftForward Company Profile and Key Stats

Total funding raised
$30.0M
across 1 round on record
Funding rounds on record
1
Latest funding round
Series C
$30.0M in Jun 2024
Employees
11-50
reported band
Headquarters
New York, United States

Latest funding round on record: Jun 2024.

LiftForward Funding Rounds

Date
Round
Amount
Series C
$30.0M

LiftForward Founders and Leadership Team

Name
Role
Contact
Jeffrey Rogers
Founder
Locked

Contact details for the LiftForward team: 1 of 1 has an email address on file.

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LiftForward Funding Compared to Other Financial Services Startups

Segment
Companies
Median round
29,722
$7.5M
1,814
$58M

LiftForward's latest round of $30.0M is above the median round in Financial Services. Medians cover the last 24 months of disclosed rounds.

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LiftForward Funding FAQs

What does LiftForward do?

LiftForward offers payment solutions for corporations to facilitate subscription services, membership programs, and Hardware as a Service. Their solutions include digital lead generation, point-of-sale software, white-labeled e-commerce platforms, inventory management, shipping, customer account management, and real-time customer analytics. LiftForward also provides financing for a complete end-to-end solution. Their Hardware as a Service is gaining popularity as a method for selling equipment and capital items. LiftForward's software and services are utilized by Microsoft for their Surface Membership program, which allows businesses to pay monthly fees for a package including equipment, software, warranties, training, and accessories.

How much funding has LiftForward raised?

LiftForward has raised $30.0M across 1 round on record. The most recent is a Series C of $30.0M announced in Jun 2024.

When did LiftForward last raise funding?

LiftForward's most recent funding round on record is a Series C of $30.0M, announced in Jun 2024.

Who founded LiftForward?

FundedIQ lists Jeffrey Rogers (Founder) at LiftForward.

Where is LiftForward headquartered?

LiftForward is based in New York, United States.

How many employees does LiftForward have?

LiftForward is in the 11-50 employee band.

How does LiftForward's funding compare to other Financial Services startups?

LiftForward's latest round of $30.0M is above the $14M median round size for Financial Services companies on FundedIQ across 5,745 tracked companies over the last two years.

About FundedIQ's LiftForward Funding Data

FundedIQ tracks announced funding rounds and refreshes this profile every week. Round dates, stages and amounts are normalised to a single format, converted to US dollars, and de-duplicated: two records of the same round announced days apart are merged, and two genuinely different rounds are kept apart on the amounts they disclose. Amounts shown are the disclosed figures only — a round announced without a number is listed and excluded from the total rather than estimated.

Employee counts are reported bands, not exact headcounts. Founder and executive names carry the job title on record. Anything we do not hold for LiftForward is left off this page rather than filled in.

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