FundedIQ
Commerce and Shopping

Ometria: Funding, Investors & Team (Aug 2026)

Ometria’s mission is to build the brain that powers all communication between retailers and their customers. Ometria helps clients leverage data to build detailed customer profiles, and make sure that all messages they send are always relevant, leading to higher engagement and increased revenues. Ometria was founded by four serial entrepreneurs, with combined experience in e-commerce, computer science, mathematics, and SaaS, has been invested in by London’s most prominent entrepreneurs and investors, and is used by top retailers in the UK, Europe, and across the world.

www.ometria.com LinkedIn London, United Kingdom 101-250 employees
Analytics E-Commerce Email Marketing Marketing Automation SaaS
Total raised
$50.0M
Rounds
2
Latest
Undisclosed round
Sep 2023

Ometria has raised $50.0M across 2 funding rounds on record, the most recent an undisclosed round of $10.0M announced in Sep 2023.

That round is above the $3.4M median round size for Commerce and Shopping companies tracked on FundedIQ over the last two years.

Ometria Company Profile and Key Stats

Total funding raised
$50.0M
across 2 rounds on record
Funding rounds on record
2
Latest funding round
Undisclosed round
$10.0M in Sep 2023
Employees
101-250
reported band
Headquarters
London, United Kingdom

Latest funding round on record: Sep 2023.

Ometria Funding Rounds

Date
Round
Amount
Undisclosed round
$10.0M
Series C
$40.0M

Ometria raised $40.0M in a Series C announced in Nov 2021.

1.8 years later, an undisclosed round of $10.0M was announced in Sep 2023.

Ometria Founders and Leadership Team

Name
Role
Contact
Ivan Mazour
CEO
Locked

Contact details for the Ometria team: 1 of 1 has an email address on file.

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Ometria Funding Compared to Other Commerce and Shopping Startups

Segment
Companies
Median round

Ometria's latest round of $10.0M is above the median round in Commerce and Shopping. Medians cover the last 24 months of disclosed rounds.

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Ometria Funding FAQs

What does Ometria do?

Ometria’s mission is to build the brain that powers all communication between retailers and their customers. Ometria helps clients leverage data to build detailed customer profiles, and make sure that all messages they send are always relevant, leading to higher engagement and increased revenues. Ometria was founded by four serial entrepreneurs, with combined experience in e-commerce, computer science, mathematics, and SaaS, has been invested in by London’s most prominent entrepreneurs and investors, and is used by top retailers in the UK, Europe, and across the world.

How much funding has Ometria raised?

Ometria has raised $50.0M across 2 rounds on record. The most recent is an undisclosed round of $10.0M announced in Sep 2023.

When did Ometria last raise funding?

Ometria's most recent funding round on record is an undisclosed round of $10.0M, announced in Sep 2023.

Who is the CEO of Ometria?

Ivan Mazour is listed as CEO at Ometria.

Where is Ometria headquartered?

Ometria is based in London, England, United Kingdom.

How many employees does Ometria have?

Ometria is in the 101-250 employee band.

How does Ometria's funding compare to other Commerce and Shopping startups?

Ometria's latest round of $10.0M is above the $3.4M median round size for Commerce and Shopping companies on FundedIQ across 3,501 tracked companies over the last two years.

About FundedIQ's Ometria Funding Data

FundedIQ tracks announced funding rounds and refreshes this profile every week. Round dates, stages and amounts are normalised to a single format, converted to US dollars, and de-duplicated: two records of the same round announced days apart are merged, and two genuinely different rounds are kept apart on the amounts they disclose. Amounts shown are the disclosed figures only — a round announced without a number is listed and excluded from the total rather than estimated.

Employee counts are reported bands, not exact headcounts. Founder and executive names carry the job title on record. Anything we do not hold for Ometria is left off this page rather than filled in.

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