Opendorse: Funding, Investors & Team (Sep 2026)
Opendorse provides technology to the athlete endorsement industry. More than 75,000 athletes use the free Opendorse app to understand, build, and monetize their name, image, and likeness (NIL) value. Opendorse operates a SaaS-enabled Marketplace business model. Sports organizations (teams, leagues, and athletic departments) pay annual subscription fees to help manage athlete endorsements through the Opendorse SaaS platform. Sports supporters (brands, fans, sponsors, donors) pay one-time transaction fees to book athlete endorsements through the Opendorse Marketplace platform. Opendorse is the largest provider of technology in the athlete endorsement and name, image, and likeness (NIL) industry. Partners include the USOPC, NFLPA, MLBPA, NBPA, NHLPA, PGA TOUR, LPGA, and more than 100 NCAA athletic departments. The company was founded by Adi Kunalic, Blake Lawrence, and Timothy Braun in 2012 and is headquartered in Lincoln, Nebraska.
Opendorse has raised $17.1M across 2 funding rounds on record, the most recent an undisclosed round of $2.1M announced in Feb 2026.
That round is below the $3.4M median round size for Commerce and Shopping companies tracked on FundedIQ over the last two years.
Opendorse Company Profile and Key Stats
Latest funding round on record: Feb 2026.
Opendorse Funding Rounds
Opendorse raised $15.0M in an undisclosed round announced in Aug 2022.
3.5 years later, an undisclosed round of $2.1M was announced in Feb 2026.
Opendorse Founders and Leadership Team
Contact details for the Opendorse team: 2 of 2 have an email address on file.
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Opendorse's latest round of $2.1M is below the median round in Commerce and Shopping. Medians cover the last 24 months of disclosed rounds.
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Opendorse Funding FAQs
What does Opendorse do?
Opendorse provides technology to the athlete endorsement industry. More than 75,000 athletes use the free Opendorse app to understand, build, and monetize their name, image, and likeness (NIL) value. Opendorse operates a SaaS-enabled Marketplace business model. Sports organizations (teams, leagues, and athletic departments) pay annual subscription fees to help manage athlete endorsements through the Opendorse SaaS platform. Sports supporters (brands, fans, sponsors, donors) pay one-time transaction fees to book athlete endorsements through the Opendorse Marketplace platform. Opendorse is the largest provider of technology in the athlete endorsement and name, image, and likeness (NIL) industry. Partners include the USOPC, NFLPA, MLBPA, NBPA, NHLPA, PGA TOUR, LPGA, and more than 100 NCAA athletic departments. The company was founded by Adi Kunalic, Blake Lawrence, and Timothy Braun in 2012 and is headquartered in Lincoln, Nebraska.
How much funding has Opendorse raised?
Opendorse has raised $17.1M across 2 rounds on record. The most recent is an undisclosed round of $2.1M announced in Feb 2026.
When did Opendorse last raise funding?
Opendorse's most recent funding round on record is an undisclosed round of $2.1M, announced in Feb 2026.
Who founded Opendorse?
FundedIQ lists Adi Kunalic (Founder) at Opendorse.
Who is the CEO of Opendorse?
Blake Lawrence is listed as CEO at Opendorse.
Where is Opendorse headquartered?
Opendorse is based in Lincoln, Nebraska, United States.
How many employees does Opendorse have?
Opendorse is in the 51-100 employee band.
How does Opendorse's funding compare to other Commerce and Shopping startups?
Opendorse's latest round of $2.1M is below the $3.4M median round size for Commerce and Shopping companies on FundedIQ across 3,501 tracked companies over the last two years.
About FundedIQ's Opendorse Funding Data
FundedIQ tracks announced funding rounds and refreshes this profile every week. Round dates, stages and amounts are normalised to a single format, converted to US dollars, and de-duplicated: two records of the same round announced days apart are merged, and two genuinely different rounds are kept apart on the amounts they disclose. Amounts shown are the disclosed figures only — a round announced without a number is listed and excluded from the total rather than estimated.
Employee counts are reported bands, not exact headcounts. Founder and executive names carry the job title on record. Anything we do not hold for Opendorse is left off this page rather than filled in.
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