FundedIQ
Financial Services

Purple Elephant Ventures: Funding, Investors & Team (Sep 2026)

Purple Elephant Ventures is a venture studio founded in 2020 by Ben Peterson, Jan van De Willebois & Mikul Shah with the goal of launching three to four startups annually that are dedicated to improving the travel and tourism industry.

www.purpleelephant.ventures LinkedIn Nairobi, Kenya 11-50 employees
Tourism Travel Venture Capital
Total raised
$6.0M
Rounds
3
Latest
Seed
Apr 2025

Purple Elephant Ventures has raised $6.0M across 3 funding rounds on record, the most recent a Seed of $500k announced in Apr 2025.

That round is below the $14M median round size for Financial Services companies tracked on FundedIQ over the last two years.

Purple Elephant Ventures Company Profile and Key Stats

Total funding raised
$6.0M
across 3 rounds on record
Funding rounds on record
3
Latest funding round
Seed
$500k in Apr 2025
Employees
11-50
reported band
Headquarters
Nairobi, Kenya

Latest funding round on record: Apr 2025.

Purple Elephant Ventures Funding Rounds

Date
Round
Amount
Seed
$500k
Seed
$4.5M
Pre-Seed
$1.0M

Purple Elephant Ventures raised $1.0M in a Pre-Seed announced in Oct 2022.

2.3 years later, a Seed of $4.5M was announced in Jan 2025.

3 months later, a Seed of $500k was announced in Apr 2025.

Purple Elephant Ventures Founders and Leadership Team

Name
Role
Contact
Ben Peterson
Founder
Locked

Contact details for the Purple Elephant Ventures team: 1 of 1 has an email address on file.

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Purple Elephant Ventures Funding Compared to Other Financial Services Startups

Segment
Companies
Median round
93
$3.1M
16,575
$3.1M

Purple Elephant Ventures' latest round of $500k is below the median round in Financial Services. Medians cover the last 24 months of disclosed rounds.

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Purple Elephant Ventures Funding FAQs

What does Purple Elephant Ventures do?

Purple Elephant Ventures is a venture studio founded in 2020 by Ben Peterson, Jan van De Willebois & Mikul Shah with the goal of launching three to four startups annually that are dedicated to improving the travel and tourism industry.

How much funding has Purple Elephant Ventures raised?

Purple Elephant Ventures has raised $6.0M across 3 rounds on record. The most recent is a Seed of $500k announced in Apr 2025.

When did Purple Elephant Ventures last raise funding?

Purple Elephant Ventures' most recent funding round on record is a Seed of $500k, announced in Apr 2025.

Who founded Purple Elephant Ventures?

FundedIQ lists Ben Peterson (Founder) at Purple Elephant Ventures.

Where is Purple Elephant Ventures headquartered?

Purple Elephant Ventures is based in Nairobi, Nairobi Area, Kenya.

How many employees does Purple Elephant Ventures have?

Purple Elephant Ventures is in the 11-50 employee band.

How does Purple Elephant Ventures' funding compare to other Financial Services startups?

Purple Elephant Ventures' latest round of $500k is below the $14M median round size for Financial Services companies on FundedIQ across 5,745 tracked companies over the last two years.

About FundedIQ's Purple Elephant Ventures Funding Data

FundedIQ tracks announced funding rounds and refreshes this profile every week. Round dates, stages and amounts are normalised to a single format, converted to US dollars, and de-duplicated: two records of the same round announced days apart are merged, and two genuinely different rounds are kept apart on the amounts they disclose. Amounts shown are the disclosed figures only — a round announced without a number is listed and excluded from the total rather than estimated.

Employee counts are reported bands, not exact headcounts. Founder and executive names carry the job title on record. Anything we do not hold for Purple Elephant Ventures is left off this page rather than filled in.

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