FundedIQ
Information Technology

Smarter Sorting: Funding, Investors & Team (Aug 2026)

Smarter Sorting helps companies know more about consumer products to make, market and move them better. Our customers are the places you shop everyday like Costco and Albertsons, as well as brands like Lysol, Miracle-Gro and Colgate. They use our product intelligence to identify how to best handle regulated consumer products across the supply chain to remain compliant, avoid fines and reduce their environmental impact. We have brought together a passionate team of math nerds, chemistry wizards and retail pros. We work smart and we get stuff done. Because when we know more, we do better.

smartersorting.com LinkedIn Austin, United States 51-100 employees
Compliance Information Technology Recycling Software Supply Chain Management Sustainability B2B B2C
Total raised
$32.0M
Rounds
2
Latest
Series A
Aug 2022

Smarter Sorting has raised $32.0M across 2 funding rounds on record, the most recent a Series A of $7.0M announced in Aug 2022.

That round is above the $6.0M median round size for Information Technology companies tracked on FundedIQ over the last two years.

Smarter Sorting Company Profile and Key Stats

Total funding raised
$32.0M
across 2 rounds on record
Funding rounds on record
2
Latest funding round
Series A
$7.0M in Aug 2022
Employees
51-100
reported band
Headquarters
Austin, United States

Latest funding round on record: Aug 2022.

Smarter Sorting Funding Rounds

Date
Round
Amount
Series A
$7.0M
Undisclosed round
$25.0M

Smarter Sorting raised $25.0M in an undisclosed round announced in Mar 2022.

5 months later, a Series A of $7.0M was announced in Aug 2022.

Smarter Sorting Founders and Leadership Team

Name
Role
Contact
Charlie Vallely
Founder
Locked

Contact details for the Smarter Sorting team: 1 of 1 has an email address on file.

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Smarter Sorting Funding Compared to Other Information Technology Startups

Segment
Companies
Median round
29,722
$7.5M
8,352
$15M

Smarter Sorting's latest round of $7.0M is above the median round in Information Technology. Medians cover the last 24 months of disclosed rounds.

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Smarter Sorting Funding FAQs

What does Smarter Sorting do?

Smarter Sorting helps companies know more about consumer products to make, market and move them better. Our customers are the places you shop everyday like Costco and Albertsons, as well as brands like Lysol, Miracle-Gro and Colgate. They use our product intelligence to identify how to best handle regulated consumer products across the supply chain to remain compliant, avoid fines and reduce their environmental impact. We have brought together a passionate team of math nerds, chemistry wizards and retail pros. We work smart and we get stuff done. Because when we know more, we do better.

How much funding has Smarter Sorting raised?

Smarter Sorting has raised $32.0M across 2 rounds on record. The most recent is a Series A of $7.0M announced in Aug 2022.

When did Smarter Sorting last raise funding?

Smarter Sorting's most recent funding round on record is a Series A of $7.0M, announced in Aug 2022.

Who founded Smarter Sorting?

FundedIQ lists Charlie Vallely (Founder) at Smarter Sorting.

Where is Smarter Sorting headquartered?

Smarter Sorting is based in Austin, Texas, United States.

How many employees does Smarter Sorting have?

Smarter Sorting is in the 51-100 employee band.

How does Smarter Sorting's funding compare to other Information Technology startups?

Smarter Sorting's latest round of $7.0M is above the $6.0M median round size for Information Technology companies on FundedIQ across 3,144 tracked companies over the last two years.

About FundedIQ's Smarter Sorting Funding Data

FundedIQ tracks announced funding rounds and refreshes this profile every week. Round dates, stages and amounts are normalised to a single format, converted to US dollars, and de-duplicated: two records of the same round announced days apart are merged, and two genuinely different rounds are kept apart on the amounts they disclose. Amounts shown are the disclosed figures only — a round announced without a number is listed and excluded from the total rather than estimated.

Employee counts are reported bands, not exact headcounts. Founder and executive names carry the job title on record. Anything we do not hold for Smarter Sorting is left off this page rather than filled in.

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