Smartlook: Funding, Investors & Team (Oct 2026)
Smartlook is a behavior analytics company that records users on websites and in mobile apps. Smartlook is a qualitative analytics solution for websites and mobile apps helping over 200,000 businesses of all sizes and industries answer the "whys" behind their users' actions. Eliminate the guesswork and discover real, actionable reasons. With a unique feature set, Smartlook finally gives you a way to understand user behavior at the micro level. Always-on visitor recordings show you what every last visitor does on your website or app, while automatic event tracking lets you know how (and how often) your visitors do specific things. You can then build conversion funnels to see your conversion rates as well as uncover why people are churning. Heatmaps for websites give you mass data about where most people click, scroll, hover, and otherwise interact with your pages. Smartlook started in 2016 with web analytics and branched into mobile app analytics in 2018. Ranked within the Top 100 Software Products in the 2019 G2 Crowd Awards, Smartlook services customers like O2, Miele, Hyundai, and Kiwi.com. It can also record games developed in the Unity engine.
Smartlook has raised $3.6M across 1 funding round on record, the most recent an undisclosed round of $3.6M announced in Dec 2020.
That round is below the $5.7M median round size for Data and Analytics companies tracked on FundedIQ over the last two years.
Smartlook Company Profile and Key Stats
Latest funding round on record: Dec 2020.
Smartlook Funding Rounds
Smartlook Founders and Leadership Team
Contact details for the Smartlook team: 1 of 1 has an email address on file.
Start 14-day free trial →Smartlook Funding Compared to Other Data and Analytics Startups
Smartlook's latest round of $3.6M is below the median round in Data and Analytics. Medians cover the last 24 months of disclosed rounds.
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Smartlook Funding FAQs
What does Smartlook do?
Smartlook is a behavior analytics company that records users on websites and in mobile apps. Smartlook is a qualitative analytics solution for websites and mobile apps helping over 200,000 businesses of all sizes and industries answer the "whys" behind their users' actions. Eliminate the guesswork and discover real, actionable reasons. With a unique feature set, Smartlook finally gives you a way to understand user behavior at the micro level. Always-on visitor recordings show you what every last visitor does on your website or app, while automatic event tracking lets you know how (and how often) your visitors do specific things. You can then build conversion funnels to see your conversion rates as well as uncover why people are churning. Heatmaps for websites give you mass data about where most people click, scroll, hover, and otherwise interact with your pages. Smartlook started in 2016 with web analytics and branched into mobile app analytics in 2018. Ranked within the Top 100 Software Products in the 2019 G2 Crowd Awards, Smartlook services customers like O2, Miele, Hyundai, and Kiwi.com. It can also record games developed in the Unity engine.
How much funding has Smartlook raised?
Smartlook has raised $3.6M across 1 round on record. The most recent is an undisclosed round of $3.6M announced in Dec 2020.
When did Smartlook last raise funding?
Smartlook's most recent funding round on record is an undisclosed round of $3.6M, announced in Dec 2020.
Who is the CEO of Smartlook?
Petr Janosik is listed as CEO at Smartlook.
Where is Smartlook headquartered?
Smartlook is based in Brno, Jihomoravsky Kraj, Czech Republic.
How many employees does Smartlook have?
Smartlook is in the 51-100 employee band.
How does Smartlook's funding compare to other Data and Analytics startups?
Smartlook's latest round of $3.6M is below the $5.7M median round size for Data and Analytics companies on FundedIQ across 1,842 tracked companies over the last two years.
About FundedIQ's Smartlook Funding Data
FundedIQ tracks announced funding rounds and refreshes this profile every week. Round dates, stages and amounts are normalised to a single format, converted to US dollars, and de-duplicated: two records of the same round announced days apart are merged, and two genuinely different rounds are kept apart on the amounts they disclose. Amounts shown are the disclosed figures only — a round announced without a number is listed and excluded from the total rather than estimated.
Employee counts are reported bands, not exact headcounts. Founder and executive names carry the job title on record. Anything we do not hold for Smartlook is left off this page rather than filled in.
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