SportAI: Funding, Investors & Team (Sep 2026)
SportAI is a B2B sports technology company leading the way in using advanced AI and machine learning to improve coaching, commentary, and analysis in the sports industry. Their goal is to enhance sports performance and increase the availability of high-quality sports data. Through their SaaS platform, which utilizes Computer Vision and Machine Learning, SportAI provides unbiased sports technique analysis and AI-generated sports data to various sectors within the sports industry. This technology can easily be integrated into broadcasting, training apps, simulators, sporting equipment brands, and product recommendation websites, providing substantial advantages to the global sports sector.
SportAI has raised $5.6M across 3 funding rounds on record, the most recent a Seed of $3.0M announced in Nov 2025.
That round is below the $5.5M median round size for Artificial Intelligence companies tracked on FundedIQ over the last two years.
SportAI Company Profile and Key Stats
Latest funding round on record: Nov 2025.
SportAI Funding Rounds
SportAI raised $1.8M in a Seed announced in Aug 2024.
5 months later, an undisclosed round of $810k was announced in Jan 2025.
10 months later, a Seed of $3.0M was announced in Nov 2025.
SportAI Founders and Leadership Team
Contact details for the SportAI team: 1 of 2 have an email address on file.
Start 14-day free trial →SportAI Funding Compared to Other Artificial Intelligence Startups
SportAI's latest round of $3.0M is below the median round in Artificial Intelligence. Medians cover the last 24 months of disclosed rounds.
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SportAI Funding FAQs
What does SportAI do?
SportAI is a B2B sports technology company leading the way in using advanced AI and machine learning to improve coaching, commentary, and analysis in the sports industry. Their goal is to enhance sports performance and increase the availability of high-quality sports data. Through their SaaS platform, which utilizes Computer Vision and Machine Learning, SportAI provides unbiased sports technique analysis and AI-generated sports data to various sectors within the sports industry. This technology can easily be integrated into broadcasting, training apps, simulators, sporting equipment brands, and product recommendation websites, providing substantial advantages to the global sports sector.
How much funding has SportAI raised?
SportAI has raised $5.6M across 3 rounds on record. The most recent is a Seed of $3.0M announced in Nov 2025.
When did SportAI last raise funding?
SportAI's most recent funding round on record is a Seed of $3.0M, announced in Nov 2025.
Who founded SportAI?
FundedIQ lists Lauren Pedersen (Founder), Noah Kim (Founder) at SportAI.
Where is SportAI headquartered?
SportAI is based in Oslo, Norway.
How many employees does SportAI have?
SportAI is in the 11-50 employee band.
How does SportAI's funding compare to other Artificial Intelligence startups?
SportAI's latest round of $3.0M is below the $5.5M median round size for Artificial Intelligence companies on FundedIQ across 7,233 tracked companies over the last two years.
About FundedIQ's SportAI Funding Data
FundedIQ tracks announced funding rounds and refreshes this profile every week. Round dates, stages and amounts are normalised to a single format, converted to US dollars, and de-duplicated: two records of the same round announced days apart are merged, and two genuinely different rounds are kept apart on the amounts they disclose. Amounts shown are the disclosed figures only — a round announced without a number is listed and excluded from the total rather than estimated.
Employee counts are reported bands, not exact headcounts. Founder and executive names carry the job title on record. Anything we do not hold for SportAI is left off this page rather than filled in.
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