FundedIQ
Commerce and Shopping

TRUFF: Funding, Investors & Team (Sep 2026)

TRUFF is a wholesaler and manufacturer of hot sauce, pasta sauce, and food products. The company was founded in 2017 and is based in Huntington Beach, California, United States.

truff.com LinkedIn Huntington Beach, United States 11-50 employees
Total raised
$79.9M
Rounds
2
Latest
Undisclosed round
Feb 2024

TRUFF has raised $79.9M across 2 funding rounds on record, the most recent an undisclosed round of $79.9M announced in Feb 2024.

That round is above the $3.4M median round size for Commerce and Shopping companies tracked on FundedIQ over the last two years.

TRUFF Company Profile and Key Stats

Total funding raised
$79.9M
across 2 rounds on record
Funding rounds on record
2
1 with no disclosed amount
Latest funding round
Undisclosed round
$79.9M in Feb 2024
Employees
11-50
reported band
Headquarters
Huntington Beach, United States

Latest funding round on record: Feb 2024.

TRUFF Funding Rounds

Date
Round
Amount
Undisclosed round
$79.9M
Undisclosed round
Undisclosed

1 of 2 rounds was announced without a disclosed amount and is excluded from the total.

TRUFF announced an undisclosed round in Nov 2023; the amount was not disclosed.

3 months later, an undisclosed round of $79.9M was announced in Feb 2024.

TRUFF Founders and Leadership Team

Name
Role
Contact
Nick Guillen
Founder
Locked
Nick Ajluni
CEO

Contact details for the TRUFF team: 1 of 2 have an email address on file.

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TRUFF Funding Compared to Other Commerce and Shopping Startups

Segment
Companies
Median round

TRUFF's latest round of $79.9M is above the median round in Commerce and Shopping. Medians cover the last 24 months of disclosed rounds.

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TRUFF Funding FAQs

What does TRUFF do?

TRUFF is a wholesaler and manufacturer of hot sauce, pasta sauce, and food products. The company was founded in 2017 and is based in Huntington Beach, California, United States.

How much funding has TRUFF raised?

TRUFF has raised $79.9M across 2 rounds on record. The most recent is an undisclosed round of $79.9M announced in Feb 2024.

When did TRUFF last raise funding?

TRUFF's most recent funding round on record is an undisclosed round of $79.9M, announced in Feb 2024.

Who founded TRUFF?

FundedIQ lists Nick Guillen (Founder) at TRUFF.

Who is the CEO of TRUFF?

Nick Ajluni is listed as CEO at TRUFF.

Where is TRUFF headquartered?

TRUFF is based in Huntington Beach, California, United States.

How many employees does TRUFF have?

TRUFF is in the 11-50 employee band.

How does TRUFF's funding compare to other Commerce and Shopping startups?

TRUFF's latest round of $79.9M is above the $3.4M median round size for Commerce and Shopping companies on FundedIQ across 3,501 tracked companies over the last two years.

About FundedIQ's TRUFF Funding Data

FundedIQ tracks announced funding rounds and refreshes this profile every week. Round dates, stages and amounts are normalised to a single format, converted to US dollars, and de-duplicated: two records of the same round announced days apart are merged, and two genuinely different rounds are kept apart on the amounts they disclose. Amounts shown are the disclosed figures only — a round announced without a number is listed and excluded from the total rather than estimated.

Employee counts are reported bands, not exact headcounts. Founder and executive names carry the job title on record. Anything we do not hold for TRUFF is left off this page rather than filled in.

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