FundedIQ
Commerce and Shopping

Upland: Funding, Investors & Team (Oct 2026)

Upland is an online gaming platform called metaverse that enables users to exchange virtual properties linked to actual addresses. These properties are in the form of NFTs on the EOS blockchain. Currently, Upland boasts a user base of more than 310,000 property owners and 5 million registered gamers. The platform is actively striving to expand to additional cities within the United States and abroad. Moreover, Upland is focused on enhancing its gameplay experience by introducing features such as drivable cars and businesses.

upland.me LinkedIn Mountain View, United States 101-250 employees
Blockchain Gaming Social Media Virtual Goods B2B
Total raised
$25.0M
Rounds
2
Latest
Series A
Oct 2023

Upland has raised $25.0M across 2 funding rounds on record, the most recent a Series A of $7.0M announced in Oct 2023.

That round is above the $3.6M median round size for Commerce and Shopping companies tracked on FundedIQ over the last two years.

Upland Company Profile and Key Stats

Total funding raised
$25.0M
across 2 rounds on record
Funding rounds on record
2
Latest funding round
Series A
$7.0M in Oct 2023
Employees
101-250
reported band
Headquarters
Mountain View, United States

Latest funding round on record: Oct 2023.

Upland Funding Rounds

Date
Round
Amount
Series A
$7.0M
Series A
$18.0M

Upland raised $18.0M in a Series A announced in Nov 2021.

1.9 years later, a Series A of $7.0M was announced in Oct 2023.

Upland Founders and Leadership Team

Name
Role
Contact
Mani Honigstein
Founder
Locked
Dirk Lueth
CEO
Locked

Contact details for the Upland team: 2 of 2 have an email address on file.

Start 14-day free trial →

Upland Funding Compared to Other Commerce and Shopping Startups

Segment
Companies
Median round
30,234
$7.6M
8,558
$15M

Upland's latest round of $7.0M is above the median round in Commerce and Shopping. Medians cover the last 24 months of disclosed rounds.

Funded Startups Like Upland in Commerce and Shopping and Mountain View

Companies Similar to Upland

Santé provides liquor stores with custom inventory management, e-commerce, and industry-specific tools.

Series A $15.0M

GLORIAH objective is to build a brand that would serve women through all stages.

Seed $790k

Poppy Flowers is the exclusive online platform for purchasing comprehensive wedding floral services. Through…

Undisclosed round $770k

Mainstay uses a platform for market intelligence and transactions to discover potential single-family rental…

Undisclosed round $18.0M

pocstock is a media platform that aims to promote diversity, equity, inclusion, and belonging by showcasing…

Undisclosed round —

Energy Domain is a platform that offers market analysis, an innovative auction system, and promotional…

Undisclosed round $3.0M

ANKAA is an international beauty technology platform designed for PMU professionals, providing education,…

Pre-Seed $0k

Rally gives ecommerce merchants the freedom to build a checkout experience that reflects their brand. We are…

Undisclosed round $1.0M

Founded in 2012, ChargeItSpot® products have revolutionized the world of mobile device management, charging,…

Series B $57.1M

KidzToPros is a company that offers and connects students with extracurricular activities outside of regular…

Undisclosed round $520k

Locus Robotics manufactures autonomous, mobile robots to support e-commerce for retailers and warehouse…

Series G $41.6M

goodbuy they provide a better shopping service.

Undisclosed round —

Upland Funding FAQs

What does Upland do?

Upland is an online gaming platform called metaverse that enables users to exchange virtual properties linked to actual addresses. These properties are in the form of NFTs on the EOS blockchain. Currently, Upland boasts a user base of more than 310,000 property owners and 5 million registered gamers. The platform is actively striving to expand to additional cities within the United States and abroad. Moreover, Upland is focused on enhancing its gameplay experience by introducing features such as drivable cars and businesses.

How much funding has Upland raised?

Upland has raised $25.0M across 2 rounds on record. The most recent is a Series A of $7.0M announced in Oct 2023.

When did Upland last raise funding?

Upland's most recent funding round on record is a Series A of $7.0M, announced in Oct 2023.

Who founded Upland?

FundedIQ lists Mani Honigstein (Founder) at Upland.

Who is the CEO of Upland?

Dirk Lueth is listed as CEO at Upland.

Where is Upland headquartered?

Upland is based in Mountain View, California, United States.

How many employees does Upland have?

Upland is in the 101-250 employee band.

How does Upland's funding compare to other Commerce and Shopping startups?

Upland's latest round of $7.0M is above the $3.6M median round size for Commerce and Shopping companies on FundedIQ across 3,501 tracked companies over the last two years.

About FundedIQ's Upland Funding Data

FundedIQ tracks announced funding rounds and refreshes this profile every week. Round dates, stages and amounts are normalised to a single format, converted to US dollars, and de-duplicated: two records of the same round announced days apart are merged, and two genuinely different rounds are kept apart on the amounts they disclose. Amounts shown are the disclosed figures only — a round announced without a number is listed and excluded from the total rather than estimated.

Employee counts are reported bands, not exact headcounts. Founder and executive names carry the job title on record. Anything we do not hold for Upland is left off this page rather than filled in.

14-day free trial · Cancel anytime

Know who just raised. Then know who to reach.

Startup funding intelligence on every funded startup: the round, the investors and the founders, as a file in your inbox or searchable in the app.

Radar from $49/mo · Pro from $149/mo. Card required, nothing charged until day 15, and we email you 3 days before that. Need something specific? Custom plans from $499/mo.