upSWOT: Funding, Investors & Team (Sep 2026)
UpSWOT is a fintech platform that enables banks to connect, collect, and normalize data from business software tools they regularly use. The company's technology serves financial institutions to help them build loyalty and grow engagement among their SMB clients. Its platform is a white-labeled portal deployed into customers’ private cloud and connected with the online banking application. Using an approach similar to Plaid, SMBs connect their data for continuous, API-enabled access to QuickBooks, Xero, Salesforce, and 120+ other business-critical SaaS applications. Data is aggregated in real-time and thousands of signals are analyzed to help SMBs better understand the health of their businesses via interactive dashboards. On the back-end, Upswot surfaces meaningful data for relationship managers to upsell the right products and services while building more meaningful and longer-lasting relationships. The Berkeley, Califoria-located company was co-founded by Aleksander Simeiko, Andrey Davydchuk, Dmitriy Syvolap, and Dmitry Norenko in 2019.
upSWOT has raised $4.3M across 1 funding round on record, the most recent a Seed of $4.3M announced in Mar 2021.
That round is below the $14M median round size for Financial Services companies tracked on FundedIQ over the last two years.
upSWOT Company Profile and Key Stats
Latest funding round on record: Mar 2021.
upSWOT Funding Rounds
upSWOT Founders and Leadership Team
Contact details for the upSWOT team: 1 of 1 has an email address on file.
Start 14-day free trial →upSWOT Funding Compared to Other Financial Services Startups
upSWOT's latest round of $4.3M is below the median round in Financial Services. Medians cover the last 24 months of disclosed rounds.
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upSWOT Funding FAQs
What does upSWOT do?
UpSWOT is a fintech platform that enables banks to connect, collect, and normalize data from business software tools they regularly use. The company's technology serves financial institutions to help them build loyalty and grow engagement among their SMB clients. Its platform is a white-labeled portal deployed into customers’ private cloud and connected with the online banking application. Using an approach similar to Plaid, SMBs connect their data for continuous, API-enabled access to QuickBooks, Xero, Salesforce, and 120+ other business-critical SaaS applications. Data is aggregated in real-time and thousands of signals are analyzed to help SMBs better understand the health of their businesses via interactive dashboards. On the back-end, Upswot surfaces meaningful data for relationship managers to upsell the right products and services while building more meaningful and longer-lasting relationships. The Berkeley, Califoria-located company was co-founded by Aleksander Simeiko, Andrey Davydchuk, Dmitriy Syvolap, and Dmitry Norenko in 2019.
How much funding has upSWOT raised?
upSWOT has raised $4.3M across 1 round on record. The most recent is a Seed of $4.3M announced in Mar 2021.
When did upSWOT last raise funding?
upSWOT's most recent funding round on record is a Seed of $4.3M, announced in Mar 2021.
Who is the CEO of upSWOT?
Dmitry Norenko is listed as CEO at upSWOT.
Where is upSWOT headquartered?
upSWOT is based in Wilmington, Delaware, United States.
How many employees does upSWOT have?
upSWOT is in the 11-50 employee band.
How does upSWOT's funding compare to other Financial Services startups?
upSWOT's latest round of $4.3M is below the $14M median round size for Financial Services companies on FundedIQ across 5,746 tracked companies over the last two years.
About FundedIQ's upSWOT Funding Data
FundedIQ tracks announced funding rounds and refreshes this profile every week. Round dates, stages and amounts are normalised to a single format, converted to US dollars, and de-duplicated: two records of the same round announced days apart are merged, and two genuinely different rounds are kept apart on the amounts they disclose. Amounts shown are the disclosed figures only — a round announced without a number is listed and excluded from the total rather than estimated.
Employee counts are reported bands, not exact headcounts. Founder and executive names carry the job title on record. Anything we do not hold for upSWOT is left off this page rather than filled in.
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