FundedIQ
Commerce and Shopping

Way: Funding, Investors & Team (Sep 2026)

Regards from Way We have one clear area of attention: We make every effort to maximize the potential of amazing brand activations. Our program makes it quick and simple. But what makes it genuinely unique are our people, our relationships, and our culture. Together, we give clients more than just a straightforward brand activation solution. We've invented a brand-new category that only we can cite. one that will enable our clients to develop and broaden one that will create connections and brands one that will serve as an example for future brand activations We have left. The sole and unique

www.way.co LinkedIn Austin, United States 11-50 employees
Total raised
$20.0M
Rounds
1
Latest
Series A
Nov 2022

Way has raised $20.0M across 1 funding round on record, the most recent a Series A of $20.0M announced in Nov 2022.

That round is above the $3.4M median round size for Commerce and Shopping companies tracked on FundedIQ over the last two years.

Way Company Profile and Key Stats

Total funding raised
$20.0M
across 1 round on record
Funding rounds on record
1
Latest funding round
Series A
$20.0M in Nov 2022
Employees
11-50
reported band
Headquarters
Austin, United States

Latest funding round on record: Nov 2022.

Way Funding Rounds

Date
Round
Amount
Series A
$20.0M

Way Founders and Leadership Team

Name
Role
Contact
Michael Stocker
Founder

No contact details are on record for this team yet.

Way Funding Compared to Other Commerce and Shopping Startups

Segment
Companies
Median round
29,795
$7.5M
8,378
$15M

Way's latest round of $20.0M is above the median round in Commerce and Shopping. Medians cover the last 24 months of disclosed rounds.

Funded Startups Like Way in Commerce and Shopping and Austin

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Way Funding FAQs

What does Way do?

Regards from Way We have one clear area of attention: We make every effort to maximize the potential of amazing brand activations. Our program makes it quick and simple. But what makes it genuinely unique are our people, our relationships, and our culture. Together, we give clients more than just a straightforward brand activation solution. We've invented a brand-new category that only we can cite. one that will enable our clients to develop and broaden one that will create connections and brands one that will serve as an example for future brand activations We have left. The sole and unique

How much funding has Way raised?

Way has raised $20.0M across 1 round on record. The most recent is a Series A of $20.0M announced in Nov 2022.

When did Way last raise funding?

Way's most recent funding round on record is a Series A of $20.0M, announced in Nov 2022.

Who founded Way?

FundedIQ lists Michael Stocker (Founder) at Way.

Where is Way headquartered?

Way is based in Austin, Texas, United States.

How many employees does Way have?

Way is in the 11-50 employee band.

How does Way's funding compare to other Commerce and Shopping startups?

Way's latest round of $20.0M is above the $3.4M median round size for Commerce and Shopping companies on FundedIQ across 3,501 tracked companies over the last two years.

About FundedIQ's Way Funding Data

FundedIQ tracks announced funding rounds and refreshes this profile every week. Round dates, stages and amounts are normalised to a single format, converted to US dollars, and de-duplicated: two records of the same round announced days apart are merged, and two genuinely different rounds are kept apart on the amounts they disclose. Amounts shown are the disclosed figures only — a round announced without a number is listed and excluded from the total rather than estimated.

Employee counts are reported bands, not exact headcounts. Founder and executive names carry the job title on record. Anything we do not hold for Way is left off this page rather than filled in.

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