Yaga: Funding, Investors & Team (Sep 2026)
The pre-owned clothing marketplace in South Africa with the fastest growth is called YAGA. Early in 2020, Yaga began a test in Tallinn, Estonia before expanding to South Africa, where it quickly became the top option for South Africans looking to sell their used clothing online. We have expanded over 300% in SA in the last 6 months alone, with over 30 000 stores and 20 000 daily customers, and we have no intention of slowing down any time soon. By giving everyone the opportunity to launch their online company on Yaga, we help local communities. Our mission is to make second-hand transactions between individuals as simple and secure as possible.
Yaga has raised $2.2M across 1 funding round on record, the most recent a Seed of $2.2M announced in Nov 2022.
That round is below the $3.4M median round size for Commerce and Shopping companies tracked on FundedIQ over the last two years.
Yaga Company Profile and Key Stats
Latest funding round on record: Nov 2022.
Yaga Funding Rounds
Yaga Founders and Leadership Team
Contact details for the Yaga team: 1 of 1 has an email address on file.
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Yaga's latest round of $2.2M is below the median round in Commerce and Shopping. Medians cover the last 24 months of disclosed rounds.
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Yaga Funding FAQs
What does Yaga do?
The pre-owned clothing marketplace in South Africa with the fastest growth is called YAGA. Early in 2020, Yaga began a test in Tallinn, Estonia before expanding to South Africa, where it quickly became the top option for South Africans looking to sell their used clothing online. We have expanded over 300% in SA in the last 6 months alone, with over 30 000 stores and 20 000 daily customers, and we have no intention of slowing down any time soon. By giving everyone the opportunity to launch their online company on Yaga, we help local communities. Our mission is to make second-hand transactions between individuals as simple and secure as possible.
How much funding has Yaga raised?
Yaga has raised $2.2M across 1 round on record. The most recent is a Seed of $2.2M announced in Nov 2022.
When did Yaga last raise funding?
Yaga's most recent funding round on record is a Seed of $2.2M, announced in Nov 2022.
Who is the CEO of Yaga?
Aune Aunapuu is listed as CEO at Yaga.
Where is Yaga headquartered?
Yaga is based in Tallinn, Harjumaa, Estonia.
How many employees does Yaga have?
Yaga is in the 11-50 employee band.
How does Yaga's funding compare to other Commerce and Shopping startups?
Yaga's latest round of $2.2M is below the $3.4M median round size for Commerce and Shopping companies on FundedIQ across 3,501 tracked companies over the last two years.
About FundedIQ's Yaga Funding Data
FundedIQ tracks announced funding rounds and refreshes this profile every week. Round dates, stages and amounts are normalised to a single format, converted to US dollars, and de-duplicated: two records of the same round announced days apart are merged, and two genuinely different rounds are kept apart on the amounts they disclose. Amounts shown are the disclosed figures only — a round announced without a number is listed and excluded from the total rather than estimated.
Employee counts are reported bands, not exact headcounts. Founder and executive names carry the job title on record. Anything we do not hold for Yaga is left off this page rather than filled in.
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