FundedIQ
Commerce and Shopping

DefineMe: Funding, Investors & Team (Sep 2026)

DefineMe offers a collection of clean, vegan, cruelty-free scents that embody inspirational personalities.

definemefragrance.com LinkedIn Santa Monica, United States 1-10 employees
Beauty Cosmetics Retail Women's
Total raised
$400k
Rounds
1
Latest
Undisclosed round
Jun 2021

DefineMe has raised $400k across 1 funding round on record, the most recent an undisclosed round of $400k announced in Jun 2021.

That round is below the $3.5M median round size for Commerce and Shopping companies tracked on FundedIQ over the last two years.

DefineMe Company Profile and Key Stats

Total funding raised
$400k
across 1 round on record
Funding rounds on record
1
Latest funding round
Undisclosed round
$400k in Jun 2021
Employees
1-10
reported band
Headquarters
Santa Monica, United States

Latest funding round on record: Jun 2021.

DefineMe Funding Rounds

Date
Round
Amount
Undisclosed round
$400k

DefineMe Founders and Leadership Team

Name
Role
Contact
Jennifer McKay Newton
CEO
—

No contact details are on record for this team yet.

DefineMe Funding Compared to Other Commerce and Shopping Startups

Segment
Companies
Median round

DefineMe's latest round of $400k is below the median round in Commerce and Shopping. Medians cover the last 24 months of disclosed rounds.

Funded Startups Like DefineMe in Commerce and Shopping and Santa Monica

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DefineMe Funding FAQs

What does DefineMe do?

DefineMe offers a collection of clean, vegan, cruelty-free scents that embody inspirational personalities.

How much funding has DefineMe raised?

DefineMe has raised $400k across 1 round on record. The most recent is an undisclosed round of $400k announced in Jun 2021.

When did DefineMe last raise funding?

DefineMe's most recent funding round on record is an undisclosed round of $400k, announced in Jun 2021.

Who is the CEO of DefineMe?

Jennifer McKay Newton is listed as CEO at DefineMe.

Where is DefineMe headquartered?

DefineMe is based in Santa Monica, California, United States.

How many employees does DefineMe have?

DefineMe is in the 1-10 employee band.

How does DefineMe's funding compare to other Commerce and Shopping startups?

DefineMe's latest round of $400k is below the $3.5M median round size for Commerce and Shopping companies on FundedIQ across 3,501 tracked companies over the last two years.

About FundedIQ's DefineMe Funding Data

FundedIQ tracks announced funding rounds and refreshes this profile every week. Round dates, stages and amounts are normalised to a single format, converted to US dollars, and de-duplicated: two records of the same round announced days apart are merged, and two genuinely different rounds are kept apart on the amounts they disclose. Amounts shown are the disclosed figures only — a round announced without a number is listed and excluded from the total rather than estimated.

Employee counts are reported bands, not exact headcounts. Founder and executive names carry the job title on record. Anything we do not hold for DefineMe is left off this page rather than filled in.

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