Funded Clothing and Apparel Startups in London
Disclosed round sizes in this London clothing and apparel set cluster tightly, with one major exception: ME+EM’s $73M round (2022-03-22) is the only disclo…
Disclosed round sizes in this London clothing and apparel set cluster tightly, with one major exception: ME+EM’s $73M round (2022-03-22) is the only disclosed amount above $50M, far above other large rounds such as Lyst ($85M, 2021-05-12) and Smol ($34M, 2021-05-10), and well separated from the many sub-$20M disclosed entries (for example TRINNY London $20M on 2024-09-24). Stage and disclosure are also uneven: 19 of 46 rows are labeled “Series Unknown” and 4 of 46 are “undisclosed,” so a majority of recent rounds do not disclose stage or amount in the same way (e.g., Carl Friedrik is “undisclosed” on 2026-06-23; Inspecs Group is “Series Unknown” with $10M on 2026-06-16). Temporally, the 46 entries span 2021-02-22 (Laundryheap) to 2026-06-23 (Carl Friedrik), and the newest months include multiple $10M-class rounds (Inspecs Group $10M on 2026-06-16; Perfect Moment $10M on 2026-03-30), suggesting a recent concentration in larger disclosed tranches.
Most recent rounds
46 shownRelated listings
Frequently asked
What stands out in disclosed round size, and which rounds define the upper bound?
The largest disclosed amount is Lyst at $85M (2021-05-12), dwarfing the next-largest disclosed amounts such as ME+EM $73M (2022-03-22) and Smol $34M (2021-05-10). After that, disclosed rounds frequently sit below $20M (for example SunGod $4M on 2024-10-23 and With Nothing Underneath $3M on 2024-10-21).
How much of this list lacks stage or amount disclosure, and does that skew interpretation of trends?
Stage is “Series Unknown” for 19 of 46 rows and “undisclosed” for 4 of 46 rows, including Carl Friedrik (2026-06-23, undisclosed) and Chiara Ferragni (2023-01-16, undisclosed). This means only part of the recent activity can be compared using both stage and disclosed dollars; even when dates are current, amounts may not be comparable across rows.
Are larger disclosed rounds clustering in a particular recent time window, based on the most recent entries shown?
In the newest portion of the list, multiple entries land in the $10M range: Inspecs Group raised $10M on 2026-06-16 (Series Unknown) and Perfect Moment raised $10M on 2026-03-30 (Series Unknown). Outside that, several of the biggest disclosed rounds are earlier, including Drest $19M (2023-06-21) and TRINNY London $20M (2024-09-24), indicating less consistency than the $10M pockets near 2026.
Does the stage mix lean toward early-stage labels, or toward later-stage categories in the disclosed portion?
Seed and Pre-Seed appear repeatedly (e.g., Modern Synthesis Seed $6M on 2025-02-05; Cult Mia Seed $2M on 2024-10-18; Eslando Pre-Seed $150K on 2024-05-15), while clearly labeled later-stage entries also exist (e.g., ME+EM Series A $73M on 2022-03-22; CUDONI Series B $9M on 2023-01-23). However, because 19 rows are “Series Unknown,” any stage conclusion from labels alone is limited without the missing classifications.
Which outlier on the low end helps define the floor of disclosed funding in this slice?
The smallest disclosed amount in the dataset is $150K for Eslando (Pre-Seed, 2024-05-15), which sits far below the cluster of mid-to-larger disclosed rounds. Notably, even low-end entries can be followed by much larger disclosed raises nearby in time, such as compare Ethics at $330K (2024-09-13) versus TRINNY London at $20M (2024-09-24).
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