Series C Funded Clothing and Apparel Startups
Series C rounds in clothing and apparel have drawn capital across North America, Europe, and Asia, with the 11 companies shown here spanning Ho Chi Minh Ci…
Series C rounds in clothing and apparel have drawn capital across North America, Europe, and Asia, with the 11 companies shown here spanning Ho Chi Minh City, Gurgaon, and Singapore to New York, Paris, and Karlsruhe. The largest disclosed round is Chrono24's $117M raise in August 2021, followed by Pair Eyewear's $75M in October 2023 and Love, Bonito's $67M out of Singapore in late 2021. Activity reappeared in 2025, with Vivrelle closing a $62M round in New York and Geniemode raising $50M in Gurgaon within the first quarter of the year.
Sub-categories vary considerably — Chrono24 covers luxury watch resale, 100 Thieves blends gaming and streetwear, and Tecovas focuses on Western boots — suggesting Series C capital in this sector flows to differentiated brand positions rather than a single product type. Of the 11 rounds, 10 disclose a figure, ranging from Purple Style Labs' $14M in Mumbai to Chrono24's $117M.
Most recent rounds
11 shownRelated listings
Frequently asked
What's the largest Series C round in this clothing and apparel dataset?
Chrono24, based in Karlsruhe, Germany, raised $117M in August 2021 — the largest disclosed amount among the 11 rounds shown. Pair Eyewear's $75M (October 2023, New York) and Love, Bonito's $67M (October 2021, Singapore) are the next two by size.
Which cities and countries appear most frequently in this Series C dataset?
The United States accounts for four of the 11 companies — Vivrelle and Pair Eyewear in New York, plus Tecovas in Austin and 100 Thieves in Los Angeles. France and India each contribute two companies: Paris-based Planity and Lookiero, and India-based Geniemode (Gurgaon) and Purple Style Labs (Mumbai).
How active has 2025 been for Series C clothing and apparel rounds?
Three of the 11 companies shown closed their Series C in 2025: Geniemode ($50M, February), Vivrelle ($62M, June), and COOLMATE in Ho Chi Minh City (November, undisclosed). The year 2021 also produced four closings — Lookiero, Chrono24, Love Bonito, and 100 Thieves — between July and December of that year.
What's the range of deal sizes at Series C for these apparel companies?
Among the 10 companies with disclosed amounts, round sizes run from Purple Style Labs' $14M (Mumbai, April 2023) to Chrono24's $117M (Karlsruhe, August 2021). Eight of those 10 rounds fall between $30M and $75M, with COOLMATE's November 2025 round the only one where no figure was disclosed.
What sub-categories within clothing and apparel have reached Series C here?
The 11 companies cover luxury watch resale (Chrono24), eyewear subscriptions (Pair Eyewear), gaming-adjacent apparel (100 Thieves), Western boots (Tecovas), fashion rental (Vivrelle), and B2B apparel sourcing (Geniemode), alongside direct-to-consumer brands like Love, Bonito and COOLMATE. Series C capital in this space has not concentrated in a single product niche.
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