Seatfrog: Funding, Investors & Team (Aug 2026)
The Seatfrog technology is an innovative way for airlines to increase profits. It is a mobile-based auction platform that focuses on the customer and allows them to bid on flight upgrades available on the day of departure. These upgrades would typically go unsold and the seats would be unoccupied. Airlines can use Seatfrog to target passengers up to 48 hours before their flight, which is the optimal time to engage them with additional purchase options. By streamlining the payment and boarding pass reissuing process in one easy transaction, Seatfrog enhances the passenger experience and removes any unnecessary hassle.
Seatfrog has raised $7.5M across 1 funding round on record, the most recent an undisclosed round of $7.5M announced in Apr 2023.
That round is above the $6.0M median round size for Information Technology companies tracked on FundedIQ over the last two years.
Seatfrog Company Profile and Key Stats
Latest funding round on record: Apr 2023.
Seatfrog Funding Rounds
Seatfrog Founders and Leadership Team
No contact details are on record for this team yet.
Seatfrog Funding Compared to Other Information Technology Startups
Seatfrog's latest round of $7.5M is above the median round in Information Technology. Medians cover the last 24 months of disclosed rounds.
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Seatfrog Funding FAQs
What does Seatfrog do?
The Seatfrog technology is an innovative way for airlines to increase profits. It is a mobile-based auction platform that focuses on the customer and allows them to bid on flight upgrades available on the day of departure. These upgrades would typically go unsold and the seats would be unoccupied. Airlines can use Seatfrog to target passengers up to 48 hours before their flight, which is the optimal time to engage them with additional purchase options. By streamlining the payment and boarding pass reissuing process in one easy transaction, Seatfrog enhances the passenger experience and removes any unnecessary hassle.
How much funding has Seatfrog raised?
Seatfrog has raised $7.5M across 1 round on record. The most recent is an undisclosed round of $7.5M announced in Apr 2023.
When did Seatfrog last raise funding?
Seatfrog's most recent funding round on record is an undisclosed round of $7.5M, announced in Apr 2023.
Who founded Seatfrog?
FundedIQ lists Ben Ient (Founder) at Seatfrog.
Where is Seatfrog headquartered?
Seatfrog is based in London, England, United Kingdom.
How many employees does Seatfrog have?
Seatfrog is in the 101-250 employee band.
How does Seatfrog's funding compare to other Information Technology startups?
Seatfrog's latest round of $7.5M is above the $6.0M median round size for Information Technology companies on FundedIQ across 3,144 tracked companies over the last two years.
About FundedIQ's Seatfrog Funding Data
FundedIQ tracks announced funding rounds and refreshes this profile every week. Round dates, stages and amounts are normalised to a single format, converted to US dollars, and de-duplicated: two records of the same round announced days apart are merged, and two genuinely different rounds are kept apart on the amounts they disclose. Amounts shown are the disclosed figures only — a round announced without a number is listed and excluded from the total rather than estimated.
Employee counts are reported bands, not exact headcounts. Founder and executive names carry the job title on record. Anything we do not hold for Seatfrog is left off this page rather than filled in.
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