FundedIQ
Commerce and Shopping

Subtotal: Funding, Investors & Team (Aug 2026)

Subtotal is a company in the retail technology sector that provides a platform for linking retail accounts to various apps and websites.

www.subtotal.com LinkedIn New York, United States 1-10 employees
Accounting Enterprise Software Retail Technology SaaS
Total raised
$6.6M
Rounds
1
Latest
Undisclosed round
Jul 2025

Subtotal has raised $6.6M across 1 funding round on record, the most recent an undisclosed round of $6.6M announced in Jul 2025.

That round is above the $3.4M median round size for Commerce and Shopping companies tracked on FundedIQ over the last two years.

Subtotal Company Profile and Key Stats

Total funding raised
$6.6M
across 1 round on record
Funding rounds on record
1
Latest funding round
Undisclosed round
$6.6M in Jul 2025
Employees
1-10
reported band
Headquarters
New York, United States

Latest funding round on record: Jul 2025.

Subtotal Funding Rounds

Date
Round
Amount
Undisclosed round
$6.6M

Subtotal Founders and Leadership Team

Name
Role
Contact
Jordan Hensley
Founder
Locked

Contact details for the Subtotal team: 1 of 1 has an email address on file.

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Subtotal Funding Compared to Other Commerce and Shopping Startups

Segment
Companies
Median round

Subtotal's latest round of $6.6M is above the median round in Commerce and Shopping. Medians cover the last 24 months of disclosed rounds.

Funded Startups Like Subtotal in Commerce and Shopping and New York

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Subtotal Funding FAQs

What does Subtotal do?

Subtotal is a company in the retail technology sector that provides a platform for linking retail accounts to various apps and websites.

How much funding has Subtotal raised?

Subtotal has raised $6.6M across 1 round on record. The most recent is an undisclosed round of $6.6M announced in Jul 2025.

When did Subtotal last raise funding?

Subtotal's most recent funding round on record is an undisclosed round of $6.6M, announced in Jul 2025.

Who founded Subtotal?

FundedIQ lists Jordan Hensley (Founder) at Subtotal.

Where is Subtotal headquartered?

Subtotal is based in New York, United States.

How many employees does Subtotal have?

Subtotal is in the 1-10 employee band.

How does Subtotal's funding compare to other Commerce and Shopping startups?

Subtotal's latest round of $6.6M is above the $3.4M median round size for Commerce and Shopping companies on FundedIQ across 3,501 tracked companies over the last two years.

About FundedIQ's Subtotal Funding Data

FundedIQ tracks announced funding rounds and refreshes this profile every week. Round dates, stages and amounts are normalised to a single format, converted to US dollars, and de-duplicated: two records of the same round announced days apart are merged, and two genuinely different rounds are kept apart on the amounts they disclose. Amounts shown are the disclosed figures only — a round announced without a number is listed and excluded from the total rather than estimated.

Employee counts are reported bands, not exact headcounts. Founder and executive names carry the job title on record. Anything we do not hold for Subtotal is left off this page rather than filled in.

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