FundedIQ
Data and Analytics

Understory: Funding, Investors & Team (Sep 2026)

Understory is a company that specializes in weather infrastructure and analytics. It focuses on detecting various weather events such as rain, hail, wind, and more at the surface of the earth where the potential risks to life and property are highest. The company operates weather networks comprised of patented RTi weather stations that are durable, tamper-proof, and require no maintenance. These stations are capable of measuring weather conditions 50,000 times per second and are connected to a cloud-based artificial intelligence system that combines the measurements to offer an unprecedented understanding of weather events. These weather networks have wireless data transmission and provide highly accurate measurements of hail, wind, rainfall, temperature, humidity, evapotranspiration, and growing degree units at a much lower cost compared to other solutions available in the market. Understory's technology has been optimized for global implementation and is set to revolutionize the way weather is comprehended worldwide. The company was established in 2012 and is currently headquartered in Madison, Wisconsin.

understoryweather.com LinkedIn Madison, United States 11-50 employees
Analytics Big Data InsurTech
Total raised
$29.6M
Rounds
3
Latest
Series A
Jun 2024

Understory has raised $29.6M across 3 funding rounds on record, the most recent a Series A of $15.0M announced in Jun 2024.

That round is above the $5.2M median round size for Data and Analytics companies tracked on FundedIQ over the last two years.

Understory Company Profile and Key Stats

Total funding raised
$29.6M
across 3 rounds on record
Funding rounds on record
3
Latest funding round
Series A
$15.0M in Jun 2024
Employees
11-50
reported band
Headquarters
Madison, United States

Latest funding round on record: Jun 2024.

Understory Funding Rounds

Date
Round
Amount
Series A
$15.0M
Undisclosed round
$1.5M
Undisclosed round
$13.1M

Understory raised $13.1M in an undisclosed round announced in Jun 2023.

6 months later, an undisclosed round of $1.5M was announced in Dec 2023.

6 months later, a Series A of $15.0M was announced in Jun 2024.

Understory Founders and Leadership Team

Name
Role
Contact
Bryan Dow
Founder
Locked

Contact details for the Understory team: 1 of 1 has an email address on file.

Start 14-day free trial →

Understory Funding Compared to Other Data and Analytics Startups

Segment
Companies
Median round
29,722
$7.5M
8,352
$15M

Understory's latest round of $15.0M is above the median round in Data and Analytics. Medians cover the last 24 months of disclosed rounds.

Funded Startups Like Understory in Data and Analytics and Madison

Companies Similar to Understory

CivilGrid is a platform that uses various types of data related to utilities, environment, and geotechnics to…

Series A $26.0M

Wavelogix creates a platform for monitoring and testing infrastructure using IoT sensors and data analytics.…

Undisclosed round $430k

Centralize is a tech company that uses tools and input from stakeholders to assess interactions at different…

Series A $15.0M

Abstract Security has created a revolutionary platform, equipped with an AI-powered assistant, to better…

Series A $25.0M

Venus Aerospace is a start-up company pushing the boundaries of high speed transportation.

Series B $91.0M

Masuda Group LLC is a direct-source audience supplier providing first-party respondent ecosystems for global…

Pre-Seed $10k

Cirata is a vendor that provides collaboration software for the software development industry.

Undisclosed round $6.7M

Commercialising an X-ray technique developed within Lawrence Livermore, in conjunction with the SLAC National…

Undisclosed round $50.0M

Quaise is an energy company that is developing and commercializing novel millimeter-wave drilling systems to…

Series B $134M

Allium gives on-chain information foundation items going from oversaw blockchain data sets to continuous…

Series B $40.0M

ALT Sports Data offers a wide range of solutions for modeling sports betting markets and provides a platform…

Undisclosed round $5.0M

Engram is an artificial intelligence startup building a persistent "learned memory layer" designed to help…

Seed $98.0M

Understory Funding FAQs

What does Understory do?

Understory is a company that specializes in weather infrastructure and analytics. It focuses on detecting various weather events such as rain, hail, wind, and more at the surface of the earth where the potential risks to life and property are highest. The company operates weather networks comprised of patented RTi weather stations that are durable, tamper-proof, and require no maintenance. These stations are capable of measuring weather conditions 50,000 times per second and are connected to a cloud-based artificial intelligence system that combines the measurements to offer an unprecedented understanding of weather events. These weather networks have wireless data transmission and provide highly accurate measurements of hail, wind, rainfall, temperature, humidity, evapotranspiration, and growing degree units at a much lower cost compared to other solutions available in the market. Understory's technology has been optimized for global implementation and is set to revolutionize the way weather is comprehended worldwide. The company was established in 2012 and is currently headquartered in Madison, Wisconsin.

How much funding has Understory raised?

Understory has raised $29.6M across 3 rounds on record. The most recent is a Series A of $15.0M announced in Jun 2024.

When did Understory last raise funding?

Understory's most recent funding round on record is a Series A of $15.0M, announced in Jun 2024.

Who founded Understory?

FundedIQ lists Bryan Dow (Founder) at Understory.

Where is Understory headquartered?

Understory is based in Madison, Wisconsin, United States.

How many employees does Understory have?

Understory is in the 11-50 employee band.

How does Understory's funding compare to other Data and Analytics startups?

Understory's latest round of $15.0M is above the $5.2M median round size for Data and Analytics companies on FundedIQ across 1,842 tracked companies over the last two years.

About FundedIQ's Understory Funding Data

FundedIQ tracks announced funding rounds and refreshes this profile every week. Round dates, stages and amounts are normalised to a single format, converted to US dollars, and de-duplicated: two records of the same round announced days apart are merged, and two genuinely different rounds are kept apart on the amounts they disclose. Amounts shown are the disclosed figures only — a round announced without a number is listed and excluded from the total rather than estimated.

Employee counts are reported bands, not exact headcounts. Founder and executive names carry the job title on record. Anything we do not hold for Understory is left off this page rather than filled in.

14-day free trial · Cancel anytime

Know who just raised. Then know who to reach.

Every newly funded startup with its round, its investors and its founders: delivered weekly by email, or searchable in the app.

Alerts from $19/mo · Pro from $99/mo. Card required, nothing charged until day 15, and we email you 3 days before that.