Undisclosed Funded Commerce and Shopping Startups
The 18 companies shown here closed undisclosed-type rounds in commerce and shopping between July 2021 and October 2022, spanning consumer products, payment…
The 18 companies shown here closed undisclosed-type rounds in commerce and shopping between July 2021 and October 2022, spanning consumer products, payments, and retail technology across four continents. Disclosed round sizes vary sharply — Electronic Caregiver (Las Cruces, New Mexico) raised $43M, Raisin (Berlin) raised $34M, and Peer (Bellevue, Washington) raised $14M, while Rated People (London) reported just $100K and Chow420 (New York) raised $700K. At least three companies — SUGAR Cosmetics, Plum, and PatentPlus — did not disclose amounts at all.
Geographically, Mumbai stands out with three entries: SUGAR Cosmetics, Plum, and WebEngage. Berlin contributes two (Raisin, PatentPlus), as does New York (Aurate, Chow420). The remainder of the set spans Dubai, Singapore, Tel Aviv, São Paulo, Leiden, London, and several US cities. Vertically, the companies range from beauty brands and spirits to live-commerce tech, smart-cart AI, and payments infrastructure — a cross-section that illustrates how broadly "commerce and shopping" is applied as a funding category.
Most recent rounds
18 shownRelated listings
Frequently asked
What are the largest disclosed rounds among these companies?
Electronic Caregiver (Las Cruces, New Mexico) closed the largest disclosed round at $43M in October 2022, followed by Raisin (Berlin) at $34M in January 2022 and Peer (Bellevue, Washington) at $14M in July 2022. Three companies — SUGAR Cosmetics, Plum, and PatentPlus — reported no amount, so the true range of deal sizes is wider than the visible figures reflect.
Which cities are most represented in this group of commerce startups?
Mumbai leads with three companies — SUGAR Cosmetics, Plum, and WebEngage — all closing undisclosed rounds within this dataset. Berlin and New York each contribute two, with Raisin and PatentPlus in Berlin and Aurate and Chow420 in New York.
How complete is the capital data for these undisclosed rounds?
At least three of the 18 companies (SUGAR Cosmetics, Plum, PatentPlus) disclosed no amount alongside their round type, making aggregate totals unreliable. Among the 15 that did report figures, sizes span from $100K (Rated People, London) to $43M (Electronic Caregiver, Las Cruces).
What types of commerce businesses are raising undisclosed rounds here?
The vertical spread is wide: cosmetics brands (SUGAR Cosmetics, Plum), a bourbon label (Three Chord Bourbon), jewelry DTC (Aurate), golf accessories (Stitch Golf), BNPL/payments infrastructure (Cashew Payments), outdoor accommodation marketplace (Campspace), live-stream commerce tech (BeLive Technology), and smart-cart retail AI (Shopic) all appear in this set.
Are there non-US markets with notable deal concentration in this dataset?
India accounts for three entries, all based in Mumbai: SUGAR Cosmetics, Plum, and WebEngage. Europe contributes four companies across Berlin (Raisin, PatentPlus), London (Rated People), and Leiden (Campspace), and the dataset further includes companies from Dubai, Singapore, Tel Aviv, and São Paulo.
What time period does this funding data cover, and is activity clustered?
The earliest close is July 13, 2021 (Shopic, Tel Aviv) and the most recent is October 24, 2022 (Electronic Caregiver). Eleven of the eighteen rounds fall in the first half of 2022, with five closes in Q1 and six in Q2, before activity narrows to a handful of deals in H2 2022.
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